Golden Leaf Holdings
However, the company has appointed experts in global branding to the CEO and President positions. This alone could make Golden Leaf stock a profitable trade, or perhaps more.
GLDFF Stock Has Fallen Due To Financials
GLDFF debuted in early 2016 at around 36 cents per share in early 2016. It initially benefitted from an uptick as investors had begun to discover marijuana stocks, taking GLDFF to almost 69 cents per share in October of that year.
Unfortunately, since that time GLDFF stock has seen little else but steady declines. It has not traded above 24 cents per share over the last year. Even worse, it has now fallen to three cents per share, near record lows.
In Golden Leaf’s defense, it continues to increase revenues. In its second quarter, revenue came in at $4.3 million, an increase of 17% from the same quarter last year, when the company brought in $3.7 million.
Still, this is a $15 million firm with $20 million in debt who lost more than $22.4 million in the last year alone. With only about $5.25 million in cash, this leaves Golden Leaf with an uncertain future.
However, traders should remember that while a full recovery remains the ideal, they do not necessarily need that to happen to make a substantial profit from GLDFF stock.
New Management Could Help Golden Leaf Brands
Also, management has attracted some talent that could breathe new life into this company. The company just appointed Stan Grissinger as its President. Mr. Grissigner spent 20 years at Nike
Just before that, Golden Leaf hired Jeffrey Yapp as CEO. Before coming to Golden Leaf, he worked with the global brands of companies such as Microsoft
GLDFF Stock Could Benefit Speculative Traders
I see a case for buying GLDFF stock with speculative money. To be sure, the financial picture appears bleak with the stock at three cents per share.
However, as stated earlier, a move to the 52-week alone would bring an eight-fold return. Moreover, its new top management has extensive experience with global branding. This could revive interest in its Chalice Farms, Golden, Jackpot, and other brands that define the company. Such buzz around its products could deliver massive returns from current levels.
If the company could repair its balance sheets, that would best serve shareholders. Still, just by stoking some interest, a trader could profit handsomely from GLDFF stock.
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